-
1 advertising devices
Экономика: рекламные средства -
2 advertising devices
English-russian dctionary of contemporary Economics > advertising devices
-
3 advertising landscape
рекл. рекламный ландшафт, рекламное пространство* (совокупность всех видов рекламной информации на какой-л. территории: СМИ, наружная реклама, интернет, мобильные телефоны и т. п.)The advertising landscape is changing more than ever. In the last 20 years, the explosion of devices from cell phones, hand held computers and the Internet has created a myriad of advertising choices. — Сегодня рекламный ландшафт меняется сильнее, чем когда либо раньше. За последние 20 лет, стремительное распространение мобильных телефонов, карманных компьютеров и интернета создало тысячи новых рекламных возможностей.
Syn: -
4 device
n1) устройство, приспособление; прибор2) прием; средство
- advertising devices
- automatic device
- automation device
- check protecting devices
- electronic device
- labour saving device
- measuring device
- protection device
- recording device
- sales promotion devices
- weighing deviceEnglish-russian dctionary of contemporary Economics > device
-
5 device
сущ.1)а) общ. устройство, приспособление; механизм, прибор, аппарат, машинаSyn:б) тех. элемент2)а) общ. способ, средство, метод, прием (достижения какой-л. цели); затея, уловкаSee:б) общ. план, проект, схема (достижения чего-л.)to invent [hit upon\] a device — разработать план
3) общ. композиция; рисунок4) общ. эмблема, символ; геральдический знак [символ\]; девизThe shield bears the device of a dolphin. — На щите изображен дельфин.
5) общ., устар. желание, намерение, склонность (данное значение считается первоначальным для данного слова; в настоящее время встречается только в приведенной ниже фразе)to leave smb. to his own devices — предоставить кого-л. самому себе
-
6 device
1. n схема, план, проект2. n приём3. n проделка; коварный замысел4. n устройство, приспособление; механизм, аппарат, приборencoding device — кодирующее устройство, шифратор
wash-up device — смывочное устройство, устройство для смывки
tunnel effect device — туннельный прибор; туннельный элемент
5. n элемент6. n эмблема7. n девизadvertising device — рекламный девиз, рекламный лозунг
8. n арх. рисунок; композиция9. n изощрённостьСинонимический ряд:1. badge (noun) badge; colophon; crest; emblem; logotype; sign; type2. figure (noun) design; figure; motif; motive; pattern3. gadget (noun) apparatus; appliance; contraption; contrivance; gadget; gear; invention; mechanism; tool4. motto (noun) axiom; legend; motto; slogan5. plan (noun) expedient; plan; project; scheme; way6. trick (noun) artifice; chouse; dodge; evasion; feint; gambit; gimmick; jig; machination; maneuver; manoeuvre; play; ploy; ruse; shenanigan; shift; sleight; stratagem; subterfuge; trick; whizzer; wileАнтонимический ряд:chance; hazard; hit; luck; openness -
7 promotion
сущ.1) марк. стимулирование, поощрение, раскрутка, продвижение, рекламирование, промоушен, содействие; пропаганда (деятельность направленная на увеличение популярности какого-л. лица или продукта, спроса на какой-л. продукт или группу продуктов, объемов продаж и т. п.)promotion planner — разработчик планов стимулирования [продвижения\]
promotion of health — укрепление здоровья, оздоровление
promotion costs — издержки по стимулированию спроса [продвижению товара\]
promotion measures — мероприятия по стимулированию [продвижению\]
See:above-the-line promotion, below-the-line promotion, cents-off promotion, cold mail promotion, combo promotion, consumer franchise building promotion, consumer promotion, cross-promotion, direct promotion, direct response promotion, donor promotion, indirect promotion, in-store promotion, joint promotion, national promotion, personality promotion, piggyback promotion, price promotion, product promotion, retailer promotion, sale promotion, sales promotion, sales-force promotion, saturation promotion, self-promotion, tie-in promotion, trade promotion 1), 2), umbrella promotion, weekly promotions, event promotion, export promotion, import promotion, industrial promotion, investment promotion, trade promotion 3) promotion allowance, promotion budget, promotion campaign, promotion expenditure, promotion expense, promotion manager, promotion marketing, promotion mix, promotion money 2), promotion spending, promotion measures, promotion money 1) British Code of Sales Promotion Practice, British Codes of Advertising and Sales Promotion, ICC International Code of Sales Promotion, Market Promotion Program, Convention (No. 154) concerning the Promotion of Collective Bargaining, Investment Promotion and Protection Agreement, Institute of Sales Promotion, Center for Nutrition Policy and Promotion, Korea Trade Promotion Corporation, Korea Trade-Investment Promotion Agency, Manufactured Imports Promotion Organization, Promotion of Non-Executive Directors, promote, promoter2) рекл. реклама, рекламный материал (рекламные объявления, листовки, проспекты, брошюры, плакаты и иные материалы, используемые с целью продвижения компаний, людей, товаров, идей и т. п.)See:3) упр. продвижение, повышение ( по службе)COMBS: discrimination in promotion
Syn:advance 1. 4)See:competitive promotion, internal promotion, non-competitive promotion, promotion examination, promotion ladder, promotion track, Convention (No. 168) concerning Employment Promotion and Protection against Unemployment, demotion
* * *
1) содействие, поощрение; 2) поддержка; 3) учреждение, основание (компании); 4) содействие в продаже, создание благоприятных условий для продажи товаров; продвижение товаров на рынке; 5) повышение в должности.* * *стимулирование сбыта; продвижение товаров на рынок; реклама; инициация, стимулирование. . Словарь экономических терминов .* * *совокупность разнообразных методов стимулирования, используемых компаниями при взаимодействии с целевыми рынками и широкой общественностью -
8 NAD
1) Общая лексика: hum. сокр. Nicotinamide Adenine Dinucleotide, hum. сокр. Nicotinamide Adenosine Dinucleotide, Namibian Dollar, not able to be determined2) Компьютерная техника: Name Address Data, north American Datum3) Геология: North American Data4) Медицина: nothing abnormal detected (патологии не выявлено), neuroleptic-induced acute dystonia5) Военный термин: NATO air doctrine, National Armaments Directors, Naval Air Division, Naval Aircraft Department, Navy armaments division, North Atlantic Division, Nuclear Assessment Directorate, naval adviser, naval air defense, naval air depot, naval ammunition depot, naval armament depot, new ammunition depot, not on active duty, nuclear accident dosimetry6) Техника: nuclear accident dosimeter7) Математика: Next Action Deterministic8) Метеорология: North America Datum9) Сокращение: National Armament Director, Naval Aviation Depot (US Navy), Network Access Device10) Физиология: No Acute Distress, No Appreciable Disorders, No active disease, Nothing Abnormal Detected11) Электроника: Noise Adding Device, Note Amplitude Data12) Иммунология: novel antigenic determinant (клеточная)13) Онкология: No Abnormality Detected14) Транспорт: Naturally Aspirated Diesel15) Фирменный знак: National Animated And Design, Nihilistic Animation Data16) СМИ: New Acoustic Dimension, Noise Adding Devices17) Деловая лексика: National Advertising Division18) Сетевые технологии: Network Attached Device19) Макаров: nicotine amide adenine dinucleotide, novel antigenic determinant, НАД, никотинамидадениндинуклеотид20) Общественная организация: National Association for the Deaf -
9 nad
1) Общая лексика: hum. сокр. Nicotinamide Adenine Dinucleotide, hum. сокр. Nicotinamide Adenosine Dinucleotide, Namibian Dollar, not able to be determined2) Компьютерная техника: Name Address Data, north American Datum3) Геология: North American Data4) Медицина: nothing abnormal detected (патологии не выявлено), neuroleptic-induced acute dystonia5) Военный термин: NATO air doctrine, National Armaments Directors, Naval Air Division, Naval Aircraft Department, Navy armaments division, North Atlantic Division, Nuclear Assessment Directorate, naval adviser, naval air defense, naval air depot, naval ammunition depot, naval armament depot, new ammunition depot, not on active duty, nuclear accident dosimetry6) Техника: nuclear accident dosimeter7) Математика: Next Action Deterministic8) Метеорология: North America Datum9) Сокращение: National Armament Director, Naval Aviation Depot (US Navy), Network Access Device10) Физиология: No Acute Distress, No Appreciable Disorders, No active disease, Nothing Abnormal Detected11) Электроника: Noise Adding Device, Note Amplitude Data12) Иммунология: novel antigenic determinant (клеточная)13) Онкология: No Abnormality Detected14) Транспорт: Naturally Aspirated Diesel15) Фирменный знак: National Animated And Design, Nihilistic Animation Data16) СМИ: New Acoustic Dimension, Noise Adding Devices17) Деловая лексика: National Advertising Division18) Сетевые технологии: Network Attached Device19) Макаров: nicotine amide adenine dinucleotide, novel antigenic determinant, НАД, никотинамидадениндинуклеотид20) Общественная организация: National Association for the Deaf
См. также в других словарях:
Advertising — This article is about the form of communication. For other uses, see Advertiser (disambiguation). Advert redirects here. For the band featuring musician Gaye Advert, see The Adverts. For content guidelines on the use of advertising in Wikipedia… … Wikipedia
Advertising agency — An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point… … Wikipedia
Advertising slogan — Ad campaign featuring Ganymede bringing Bud to the Gods, based on a drawing by F. Kirchbach. The original Anheuser Bush ad as it appeared in the February 1906 issue of Theatre Magazine. The slogan on the sign reads: Modern Version of Ganymede… … Wikipedia
advertising — The process by which services on a network inform other devices on the network of their availability. Novell NetWare uses the Service Advertising Protocol (SAP) for this purpose … Dictionary of networking
Mobile advertising — Not to be confused with Mobile billboard. Mobile advertising is a form of advertising via mobile (wireless) phones or other mobile devices. It is a subset of mobile marketing. Contents 1 Overview 2 Types of mobile ads 3 Mobile Rich Media … Wikipedia
Sustainable advertising — addresses the carbon footprint and other negative environmental and social impacts associated with the production and distribution of advertising materials. A growing number of companies are making a commitment to the reduction of their… … Wikipedia
Bluetooth advertising — is a method of mobile advertising that utilises bluetooth technology to deliver advertisements to mobile devices such as cellular phones.Bluetooth advertising transmitters are set up to detect bluetooth devices within transmission range. When a… … Wikipedia
Direct-to-consumer advertising — (DTC advertising) usually refers to the marketing of pharmaceutical products but can apply in other areas as well. This form of advertising is directed toward patients, rather than healthcare professionals. The Food and Drug Administration holds… … Wikipedia
Linux based devices — or Linux devices are computer appliances that are powered by Linux operating system. [ [http://linuxdevices.com/articles/AT4936596231.html The Linux Devices Showcase ] ] They are often minimalistic and purposely built, thus may be environmentally … Wikipedia
Legal advertising — is marketing by law firms and attorneys.Marketing and advertising by lawyers in the United StatesThere is no standard definition of what constitutes legal advertising. [There is no definition for it in Ballentine s Law Dictionary, nor at a search … Wikipedia
Location based advertising — (LBA) Location based advertising (LBA) is a new form of marketing communication that uses location tracking technology in mobile networks to target consumers with location specific advertising on their mobile devices. As Bruner Kumar (2007)… … Wikipedia
